Today was a big day for Google, Bing, Twitter and Facebook.

To quickly recap:

Bing announced they have made a deal with Twitter AND Facebook to pull their updates into the SERPS (search engine results pages).

Hours later Google announced they too have a deal with Twitter and will be delivering Tweet feeds in the SERPs.

This is exciting and interesting and it confirms one thing: SEO (Search Engine Optimization) and Social Media are partners in your success. You shouldn’t neglect either.

No one knows exactly how this is going to play out yet but we’ve all started preparing for it already. Off the top of my head, here are some tips to help you prepare.

Since we don’t know how they will sort through the massive volume and pick the tweets to return in the results, we don’t know exactly how to give our tweets the best shot at getting picked up.

Let’s look at a little logic and a little Google knowledge.

They like history and they like quality. They also like volume.

So, get an account now if you don’t have one already. Get as much history in as you can. Accounts that have been around longer with more tweet history (and more followers) may fare better. (PLEASE don’t go overboard – the last thing we need is people to start keyword stuffing mass volumes of tweets).

Tweet often but keep it natural – and tweet quality. Tweet when you have something to ask, share or teach.

Use keywords – but don’t stuff with keywords. If the tweets are about your industry, you should be using keywords naturally anyway.

If you are going to retweet your messages at different times of the day to be more likely to catch your audience, make sure you vary them a little bit (and again, don’t go overboard).

Use links in your tweets back to your site (to relevant content on your site) and share the link love – link to other quality sites out there. Make sure you use your keyword in your bio and if you are just setting up your username, maybe in your username too? This may or not help. Again, I must say – do not stuff keywords anywhere – not in tweets, not in your bio, not in your username.

This is a good thing, but if people abuse it and bring the overall quality of Twitter down, we will all be sorry.

If you have a feed that sends your tweets to Facebook, or your Facebook status to Twitter, you may want to consider turning it off. If you have the same message in both places you are missing an opportunity for Bing to pick up both. If they are unique, you have 2 chances to get in there!

So, get tweeting and Facebooking! It’s going to be a fun ride!

Jennifer Horowitz, Dir. of Marketing for EcomBuffet.com, has written a book on SEO and has been published in many SEO & Marketing publications. She is the editor of Spotlight on Success: SEO & Marketing newsletter. Over the past 10 years Jennifer’s expertise in marketing & Search Engine Optimization has helped clients increase revenue. Follow Jennifer and stay current on SEO, marketing, social media & more. http://twitter.com/EcomBuffet

Article Source:http://www.articlesbase.com/internet-articles/google-twitter-facebook-bing-oh-my-1374718.html

As more brands look to Facebook and Twitter for a social media presence, the need for applications that make this presence simple grows. …

The rest is here:
Buddy Media Launches Integrated Facebook And Twitter Client For …

The three main keys to an effective Twitter strategy are transparency, engaging conversation, and sharing information. If you do all these three, you will be in a great position for people to know, like, and trust you. And people buy from people they trust.

Before you start using Twitter for promoting your book, you need to do several things.

Transparency – setting up your Twitter profile correctly

To be taken seriously rather than as a spammer on Twitter you have to correctly fill out your profile. Your real name goes in the NAME line in your account settings. For example, if your name is Claudia Windward and your username is cwindward – Claudia Windward goes in the name line.

This is the transparency – you are on Twitter as a person even if you are representing a company. If this person’s username was AjaxCompany, her name in her profile should still be Claudia Windward. Your Twitter username answers the question of who’s behind the veil.

In the profile URL field, put your website. If you do not have a website, put the link to your Facebook or LinkedIn profile.

Because you have so few characters available (160 maximum), you have to carefully decide how you want to portray yourself. And a random piece of information might cause someone to connect with you. Dog lover? And the good news is that it’s very easy to change your bio whenever you want.

Do include a location. Perhaps because Twitter is global, people like to know where you are. Someone might engage in conversation with you just because of where you are located.

And choose a clear headshot for your profile photo. People want to see what you look like – see your face clearly – in order to have a more personal connection. And, yes, some people use little icons for their profile photos. In some cases these icons make sense; in others they don’t.

Yet if you really want to effectively use Twitter, choose a clear headshot photo that you use in other social media so that people can quickly recognize you.

Engaging in conversation – whom do you want to “meet” on Twitter

Let’s say you’re interested in promoting a fiction or nonfiction book. What is the subject area of the book? You should use tweetbeep.com (like Google alerts for Twitter) to track conversations related to book marketing and to the topic of your nonfiction book or something about your fiction book.

When you get a tweetbeep alert, make sure you’re signed into Twitter. Then click on the usernames provided by the alert. If the people sound interesting, follow them. If appropriate, engage in conversation with them BUT don’t push your book. You can mention your book but don’t push it.

Sharing information – provide valuable content and learn from other people’s valuable content

Share information (not necessarily your own) in your tweets. If you read a terrific blog post about book marketing, share the link in a tweet. Of course, share info that’s connected to the “spine” of your Twitter presence along with info that makes you interesting as a person. For example, if you’re a publisher, share publishing news. And also tweet about a great movie you just saw.

If someone else shares a link to a valuable blog article or website, send a public reply thanking the person and include in this tweet the original link.

Phyllis Zimbler Miller (@ZimblerMiller on Twitter) has an M.B.A. from The Wharton School and is an Internet business consultant whose company website has lots more useful advice like this. Grab her free report on “The Top 3 Internet Marketing Elements” to maximize your own Internet marketing experience – claim your report now from www.QueensofBookMarketing.com

Article Source:http://www.articlesbase.com/internet-articles/book-marketing-using-twitter-to-promote-your-book-1296221.html

So far, Twitter has no revenue-generating products. But the fact that its investors modeled its worth comparing it to Facebook and Google suggest Twitter plans to offer something similar to what those companies offer — advertising. …

Original post:
How Twitter Got A $1 Billion Valuation

One has heard the word “twitter”, especially in conjunction with the chirping of birds, but people twittering on Twitter is a new idea for a majority of people.

You may have seen many ads on TV, requesting you to “Tweet Us.” And you might be afraid of asking people about “what are these guys talking about, tweet us,’ because you do not want to be labeled totally “uncool.” I was also under the assumption that if I asked anybody what twittering and getting to know more about the social media was all about, I would be laughed at or given a stare of, “man, get a life.” The moment I got over the fear of this ridicule, I managed to get some answers. And here are the answers that you want to know, about Twitter.

Come on get on with it, what on earth is twittering, twitter, Tweeting and every sort of tweet word combination, got to do with TV advertisements, you might ask.

A website like Twitter allows you to do micro-blogging. Micro blogging can be considered to be blogging in its mini form. You are going to text small amounts of content, and the moment they go online, they can be reviewed by everybody or by people who belong to just one particular social group.

These little messages are known as Tweets. You can submit them upon twitter through e-mail, SMS messages, instant messaging, or just through the web. If you want to communicate with just one person, you are going to send the message to him by putting a symbol @ before his username. You can also do a little talking with other group members. Once you join Twitter you can send direct messages to people of your group through the Twitter interface.

You can either follow or be a friend of Tweeple (Twitter + people!) through the twitter interface. This allows you to Receive Tweets, twits or even Twitters, call these messages with whatever name you prefer. Following or adding a friend to your network is just as if you have added a friend on MSN or Facebook.

Why is Twitter getting to be so popular, you may ask. Well, people who share similar dislikes and likes can get to know exactly what you are on about. You are going to express your sentiments in less than 140 characters. Self-expression gone micromini is the name of the game. So from single comments to rants and from boring descriptions of day-to-day activities to talking about newsworthy items and events, you can twit about almost anything.

Some Tweets are focused upon making money, by posting links to blogs and websites. The idea is to make people look at sales coupons, blog entries, events, and other happenings. Businesspeople can take advantage of this target market, which is interested in one particular product.

Twitter has many uses. Ask advice, talk about a cause, give somebody some help, promote your services and products, and even promote the awareness of some major event. All you need to do is twitter on Twitter in small emotional bursts. So when are we going to see you on Twitter?

Making money with Twitter is not difficult, and while everybody wants to know how to use Twitter properly very few do. Yes, you can log on and tweet, but do you really know how to use it? Do you know how to attract the followers that you want, or how to choose the tweeters that you want to follow?

Most people are happy having as many followers as possible, but why are they following you? Why do people who don’t have a clue who you are want to follow you? Unless you can answer questions such as these then you do not know how to use the site, let alone how to make friends and money from Twitter.

That’s right – make money! It is possible to make money with Twitter by using it as it can be used, but you have to know how to do that. Twitter can be used to drive masses of traffic to your blog, Squidoo lens or website. There is nothing illegal about it, and Twitter will not throw you off: in fact they will welcome it. The reason for that is that the owners want it to be as popular as possible and to have as many Twitter users and followers as they possibly can get.

Part of that might be due to reported bids for Twitter from Rupert Murdoch, Apple and Facebook, and perhaps even Google: obviously the busier and more popular the site is then the higher its value. However, a lot has also got a lot to do with pride, and the more uses to which people can put the site then the less it will be known as a one trick pony, useful only for short tweets but nothing else.

If it becomes a useful means of internet marketing, and can be extended into a mainstream income earner, then Twitter will assume a new dimension and not only increase its value but also its reputation as a more solid WEB2 site and not just a bit of frippery on the periphery of real internet marketing entities. You can make money with Twitter, mainly by using it as a marketing tool to drive traffic to your blog or website. You can also use Twitter to send visitors to your MySpace, Facebook or YouTube pages and any other web presence that you have such as your Squidoo lens.

Anybody can do it, not only the experienced internet marketers, and if you have an idea that you can sell, or even a physical product that you want to promote, then there are ways to do that extremely effectively using the application – but first you have to understand how to use Twitter for more than just tweeting.

What you need is good professional instruction, not only on how to make friends and communicate, but also how to make money with Twitter. Not many are doing so right now, but if you feel that this is a growing medium, of which there is absolutely no doubt, then you must make sure that you don’t miss the boat. You can use Twitter without spamming, and without annoying any of the other tweeters that use it.

In fact many might want to join you, since they will learn a lot more about this fabulous communications technique than they do right now. Once you understand how Twitter can be used to the maximum of its potential then you can pass that information on free if you want.

First, however, you have to understand the basics of Twitter. You might believe that you know all there is to know, but don’t be silly! Nobody knows that, not even me, and I know a heck of a lot. Nevertheless there is still a lot to be learned, and you should start learning right now before you get left behind.

By learning how to use Twitter properly, you will broaden your outlook and enjoy tweeting much more, and if you know how to make money with Twitter when you need it, then these sudden expenses that come along will no longer pose problems. By combining the benefits of WEB2 sites such as Squidoo, Facebook, YouTube and Twitter you can create a marketing entity so powerful that you find it difficult not to make money.

To learn how to use Twitter properly, and also how to make friends and money with Twitter, visit Pete’s page at Twitter Traffic where you find out how to learn everything you need on video, and also how to make a start at making some pocket money for yourselfArticle Source:http://www.articlesbase.com/internet-articles/how-to-use-twitter-make-friends-and-money-with-twitter-1116279.html

The term "Web 2.0" suggests that there was something at an earlier time called "Web 1.0." In fact, there wasn't but it's an easy way to refer to the way things used to be on the Internet.

A gentleman by the name of Tim O'Reilly is generally credited with coining the term "Web 2.0". He used it as a generic term to describe the multiple changes occurring in website designs, including new platforms, technologies and ways to socially interact that began popping up.

The trend, which began roughly four years ago, continues to mushroom today. For instance, Facebook is currently growing astronomically, and at a rate faster than MySpace, with around 200 million users now on board. In 2007, not so many people had heard of Twitter. Now it is being used to report the news as it happens, such as when a US Airways plane crashed into the Hudson river on January 15, 2009. People like the idea of being able to send and receive immediate feedback around the world.

Here are seven examples of the differences between what used to work and what has now emerged as Web 2.0.

1. Websites began to show complex media, rather than simply text and still images. At first, the hottest thing was to have streaming audio. That quickly moved to video. And now it is almost commonplace to expect the word "video" to be added on to the end of search terms.

2. Web pages were originally jam-packed to with text, ads and other content, with very little white space. They were mostly left-aligned and read more like a textbook, reference manual or magazine. Then it became popular to center the content in the browser, to use larger and bolder fonts and to leave more space on the page. This style more closely resembles a big postcard than a book.

3. Websites became interactive with the visitor in a variety of ways. With the addition of more complex media, people are now able to chat live with customer support or video conference using webcams on computers.

4. Pages are no longer organized only with links to other pages and sites, but also according to elements like tags. The new linking structures are more user-friendly and serve to make sites easier to search, inviting more interaction from visitors seeking to communicate about a very specific set of details.

5. As a result, users of web pages do not just read and run any longer – they stayed and give feedback. In fact, the number of website owners offering surveys and polls continues to increase.

6. Some web sites allowed users to edit them (a concept known as a wiki). Popular sites like Wikipedia and IMDB allow users to update the content and add their own knowledge.

7. Blogs began to grow dramatically in numbers, to where they now attract more visitors than full websites.

All in all, the driving force behind the shift to web 2.0 seems to be for at least a couple of main reasons. First, everybody wants to share their experience and expertise. Second, people want to build relationships and connect with others, at least on a certain level, while still being able to maintain a degree of distance.

Business owners who utilize the World Wide Web can no longer question: "Is Web 2.0 here to stay?" Instead, the better question to ask is: "How can I take advantage of Web 2.0 to grow my business?"

The new way of utilizing the Internet is now commonly known
Web 2.0. There are several differences business owners who
utilize the web should be aware of to take advantage of this
trend that is here to stay.